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Job Description
Job Description

SEO Analyst – Digital Growth Strategist at Lilac Infotech

Lilac Infotech is looking for a skilled SEO Analyst to develop and implement effective SEO strategies that drive organic growth. The ideal candidate will conduct keyword research and competitor analysis, optimize website content, meta tags, and internal links, and fix technical SEO issues like site speed, indexing, and structured data. You will also work on link-building and content marketing, monitor performance using Google Analytics, Search Console, Ahrefs, and other SEO tools, and stay updated with the latest SEO trends and Google algorithm changes. If you are data-driven, passionate about search rankings, and eager to enhance online visibility, join our team and take your SEO career to the next level! 🚀

Responsibilities
Responsibilities

Mastermind Behind Search Visibility & Growth

Lilac Infotech is seeking an SEO Analyst to take our digital presence to new heights. As part of our team, you will develop and implement SEO strategies, conduct keyword research and competitor analysis, and optimize website content, meta tags, and internal links. You will also be responsible for fixing technical SEO issues such as site speed, indexing, and structured data while working on link-building and content marketing initiatives. Monitoring SEO performance using tools like Google Analytics, Search Console, and Ahrefs, you will ensure continuous improvement and stay ahead of the latest SEO trends and Google algorithm changes. If you are passionate about driving organic growth and maximizing search visibility, we’d love to have you on board! 🚀

Join For The Revolution

We’re multiplying each day with passion

Eligibility Criteria
Eligibility Criteria

Benchmark for selection

  • 3+ years of hands-on SEO experience.

  • Proven track record of improving organic rankings and traffic.

  • Previous experience in Digital marketing, Content marketing, or Web development is a plus.

Skills
Skills

Competence necessary for flowing our vacancy

Technical SEO Skills

  • Website structure & crawlability (robots.txt, XML sitemaps)
  •  Site speed optimization (Core Web Vitals)
  • Mobile SEO & responsive design
  • Structured data & schema markup
  • Indexing & canonicalization
  • Fixing broken links & redirects (301, 302, 404)

On-Page SEO Skills

  • Keyword research & optimization
  • Writing SEO-friendly meta titles & descriptions
  • Internal linking strategies
  • Content optimization for search intent
  • Header tags & alt text optimization

Off-Page SEO Skills

  • Link-building strategies (guest posts, outreach, digital PR)
  • Competitor backlink analysis
  • Managing domain authority & trust signals
  • Avoiding spammy backlinks & Google penalties

SEO Analytics & Tools

  • Google Analytics & Search Console
  • Ahrefs, SEMrush, Moz, Screaming Frog
  • Rank tracking & performance reporting
  • A/B testing & conversion rate optimization

Content & Keyword Strategy

  • Creating SEO-optimized content
  • Understanding user intent & search behavior
  • Topic clustering & content silos
  • Local & international SEO strategies
  • Ability to adapt to Google algorithm updates

Join For The Revolution

We’re multiplying each day with passion